Jaime Johnson is a good friend of mine in grad school. She is a very talented photographer, currently specializing in the cyanotype process. Check out her work at www.jaimejphotography.com. We agreed to do an exchange of talent to help one another out for our final year of grad school. She makes beautiful photos of my 3D work that I post on my portfolio website, and I just finished a series of logos she can use to promote herself.
Jaime has really nice handwriting. I saw her writing her signature in class one day, and I found it inspiring. I asked for her best signature, scanned it into my computer, and got to work.
Jaime sent me ideas and other logos she liked, and I sketched out a few ideas on my own. For some ideas I changed some of the letter forms of her signature to better accompany the imagery. The theme was “nature”, which is a major theme in her photography. Here are the rough options I sent her:
Jaime really liked the wind-blown dandelion idea. I cleaned up the letter forms so it didn’t look like a scan, and sent her a lot of options according to the colors she asked for. My favorite color combinations were reminiscent of her cyanotype photos (and by looking at her portfolio website, she agreed!):